Published on 26 April 2020
The National Security Council proposed a series of easing measures last Friday evening. These give the people perspective, although their introduction is conditional and hard choices had to be made. Our social contacts will necessarily be at a low ebb for a long time to come. More than ever it is about persevering during this 'people's marathon', in which it is crucial that the government motivates, inspires and connects the population. Without sufficient and qualitative motivation, the population will start to ignore the measures. Without a connecting story, the well-being of the population is in danger of deteriorating. But the motivation barometer, which since March 19th at UGent charts the motivation and well-being of citizens on a daily basis, shows that fatigue strikes. In the first part we give an overview of these results, while in the second part we take a closer look at the (de)motivating communication style of the government.
Dutch
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