Published on 19 May 2020
Since Mother's Day, people have been able to coronate and that did a lot to boost our motivation. But a few days after Mother's Day, the motivation boost seems to have worn off. Motivational support has dropped back to 53%, despite the many relaxations. It is worrying that young adults show a dependency on flexibilities: the flexibilities are necessary to stay motivated. Especially for the wearing of mouth masks the population appears to have less understanding. The obstacles, both practical and psychological, are still quite numerous. In order to stimulate the population to unpleasant but much needed behaviour such as wearing masks or sharing personal contact information with contact tracers, motivating communication remains very crucial. Such motivational communication is especially beneficial for the motivationally vulnerable. This is good news because calling this group to responsibility in a patronizing way only adds fuel to the fire for them. Based on these results, we again formulate five concrete recommendations and call upon the government to set up a broadly supported motivation campaign to keep everyone motivated during this 'people's marathon'.
Dutch
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